Openai wants to send an animated film made in AI to the Cannes Film Festival
The company that created Chatgpt aims to compete with Hollywood thanks to generative artificial intelligence.
Is it the future of cinema? One of the leaders of artificial intelligence has embarked on an animated film project mainly generated by AI. The project is called Criterion And tells the story of creatures of the forest that go on an adventure when their village is disturbed by a stranger.
Everything starts from an idea of Chad Nelson, a creative specialist (sic) from Openai, a company founded ten years ago (notably by Elon Musk) which recently had great success with the launch of Chatgpt. Today she wants to demonstrate that we can make films faster and cheaper thanks to the generative AI.
Three years ago, Nelson used the image generator developed by Openai to make a short film. He then joined forces with Prod boxes to make a long, with the objective to present it at the Cannes Film Festival in 2026.
According to the Wall Street JournalVertigo Films estimates that he can complete an animated film in nine months, a job that usually takes three years for a traditional studio. All for less than $ 30 million.
But Criterion won’t be 100% ia either. Real players will be hired for dubbing as well as artists to draw the sketches provided to OpenAi tools. Authors of Paddington in Peru also participated in the script.
This human contribution will also make the film eligible for the protection of copyright, which is not the case for creations generated entirely by AI.
Even if its budget is relatively modest, this project remains a big financial bet. And it is not certain that the public rushes in theaters to go see such a film (not to mention a selection at the Cannes Film Festival). Especially if the result is as disembodied as in the short film released in 2023.
On YouTube, Criterion was demolished in the comments. But when we know the speed at which artificial intelligence progresses, we can only be worried about the future of animation …
