Tilly Norwood is already panicking Hollywood actresses and actors
The prospect of seeing a star resulting from artificial intelligence officially joining the industry makes waves.
It is the most client Hollywood star of the moment. And yet Tilly Norwood is not even real.
The first actress generated by AI and likely to make a place in modern cinema gives cold sweats to the industry.
To the point that the SAG-AFTRA, a union of American actors and actresses, published a press release to condemn the very existence of Tilly Norwood, especially since its designer, Eline Van der Velden, recently said that several agents were interested in signing this digital creation. The guild believes that “Creativity is, and must remain, centered on humans” and that she “Opposes the replacement of human performers with synthetic creations”. Its press release details:
“To be clear, ‘Tilly Norwood’ is not an actress, she is a character generated by a computer program formed on the work of many professional interpreters – without authorization or remuneration. She has no experience of real life, no emotion and, from what we have observed, the public is not interested in content generated by computer without human experience. This does not solve any ‘problem’ – it creates the problem of using stolen performance to put unemployment actors, threatening their subsistence and devaluing human art. “
The union adds that “Signatory producers must know that they cannot use synthetic performers without compliance with our contractual obligations, which require notification and negotiation as soon as a synthetic interpreter must be used “.
Many actors and actors have spoke to express their rejection.
Whoopi Goldberg has opened an episode of his show The view By doubting that an actress IA like Tilly Norwood can ever replace a human interpreter:
“We always distinguish them from us. We move differently, our faces move differently, our bodies move differently.”
And during a podcast interview with VarietyStar Emily Blunt saw an image of Tilly Norwood and reacted with shock and dread: “Does that disappoint me? I’m not sure how to answer, except to say how terrifying it is. No, are you serious? It’s an AI? It is damn, we are all screwed up. It’s really, really scary. Come on, agencies, stop that. Please stop with our human connection.”
To calm the controversy, the production studio IA Particle6 and its designer Eline van der Velden replied that Tilly has “no”Vocation to replace human being, but being a creative work – a piece of art. I see AI not as a substitute for people, but as a new tool, a new brush. TOut like animation, the puppet or the CGI have opened new possibilities without replacing the actors, the AI offers another way to imagine and build stories. I am an actress myself, and nothing-certainly not an IA character-can remove the art or the pleasure of human performance. “
