Bad launch for 28 Years Later: The Temple of the Dead at the US box office

The new film in the franchise written by Alex Garland is far from having exploded the scores, despite very good reviews and a boulevard during this holiday weekend in the USA.

James Cameron’s Na’vi seem to have repelled the infected from Sony over the weekend of Martin Luther King Day (this Monday is a holiday in the USA).

For its fifth weekend of operation, Avatar: Of Fire and Ashes is on track to add another $17.6 million over four days, confirming its top spot at the US box office. The 20th Century Studios film is now heading towards a worldwide cume of over $1.3 billion.

Conversely, 28 Years Later: The Temple of the Dead arrives significantly below expectations. Given more than 20 million dollars in tracking, the film should ultimately be satisfied with 15 million over four days, and 13.2 million over the classic three-day weekend (without counting Monday’s figures). A start in free fall compared to 28 years laterwhich opened to 30 million last summer. The film did not play the role of locomotive hoped for on this weekend lacking in new releases. The disappointment is all the more marked as 28 Years Later: The Temple of the Dead ticks, on paper, all the boxes of a prestige project: a production by Nia DaCosta, a screenplay by Alex Garland, and the historic support of Danny Boyle in production. The reviews are solid, the word of mouth is promising, and durability could limit damage. The fact remains that the film remains a niche proposition: a very graphic, cerebral zombie movie, not very accessible, far from the codes of mainstream horror. This could explain these disappointing figures at the US box office.

Everything will therefore be played out internationally. With a net budget estimated at $63 million, the global box office will absolutely have to pick up the slack. 28 years later had ended its career at 151.3 million worldwide, for a comparable production cost.

Meanwhile, Disney is rolling out: Zootopia 2 is approaching 400 million US dollars and is targeting 1.68 billion globally.

Also note the good resistance of The Maiddistributed by Lionsgate, which declined moderately in the fifth week: $10.4 million over four days across the Atlantic, for a North American cumulative total which now reached $109 million.

For his part, Marty Supreme continues its exemplary trajectory. The A24 film, starring Timothée Chalamet, will gross $7 million over four days this weekend and is expected to gross $81.1 million at the American box office in its fifth week. The film thus exceeded 77.1 million Everything Everywhere All at Once to become the biggest success in the history of A24 at the US box office.