Hollywood will make a film on Toys’R’US stores
“It will be a journey as infinite as the game itself, which will revive this thrill of electric wonder …”
There was BarbieTHE Transformers or even Gi Joe. Toys are already a source of massive inspiration for cinema. And logically, toy stores will take over!
Yes, Hollywood is preparing a film on the specialized supermarket Toys’r’us.
More exactly, it’s the studio Story Kitchen And Toys’r’us studiosthe entertainment branch of the world toy giant, which unite their strengths to develop a live-action film inspired by the universe of Toys’r’us.
What is it going to talk about? For the time being, we don’t know. Still at the development stadium, the film should tell the toy through the brand’s 70th anniversary, designed in the vein of cult films like At night at the museum, Back to the future Or Big. The feature film is also in line with the successful successes of the universe of the toy, like Jumanji Or Barbie.
The project is still on stammering: producers are currently conducting preliminary discussions with several filmmakers. The cast and other details should be revealed in the coming months.
“”As a child of the 80s, Toys’r’us was one of the most magical places on earth, it is an immense honor to create a film that will capture the spirit of adventure, creativity and nostalgia that this legendary brand represents “, said Story Kitchen, while for the brand, the goal will be to do “Railling the magic of our brand on the big screen. It will be a trip as infinite as the game itself, which will revive this thrill of electric wonder, in the heart of Toys’R’us DNA.”
So when is the French version, with the film Decathlon?
