After season 2 on Wednesday, Lady Gaga unveils her “Dead Dance”
A deadly marketing plan.
It is a Machiavellian Plan that Wednesday Addams would certainly applaud three hands (with the thing).
Lady Gaga briefly appeared in part 2 of season 2 of Wednesday. A very small ghostly role – which looked more like a cameo than a real involvement in the series – which allowed him to offer himself a hellish promo for his new single!
A few hours after being heard in Wednesday, its title The Dead Dance arrives online and on listening platforms. An unstoppable marketing plan.
Three years ago, we had the huge world box of Goo Goo Muck. The old title of the cramps exploded with +9,500% listening to Spotify in the wake of the broadcasting and the improbable dance of the little Wednesday, at the Bal de la Nevermore Academy, has become a gigantic viral phenomenon on Tik Tok.
In 2025, Lady Gaga therefore aims to take over by signing a dead dance for the Netflix series. Enid and Agnes, on the stage of the Nevermore Academy and to the sound of the pop star, already outline a few steps from the official chorea in episode 7, in an intrigue that has no meaning and which seems to have been woven only to advertise Gaga.
The machine is underway. Immediately after putting the episode online, so this is the new macabre tube of the American star, with his clip directed by Tim Burton himself (it is he who made episode 7 by the way). The sinister staging is quite cool and the costumes wear the splendid paw of Colleen Atwood, while choreography was signed by Goebel and Corey Baker. The shooting of the clip took place on the island of dolls in Xochimilco, near Mexico City, a macabre decor perfectly in the Burton spirit.
“I loved working on season 2 on Wednesday, even for a little appearance. Collaborating with Tim and Jenna was incredible,” said Lady Gaga soberly to accompany the release of this very staged single.
